Why Content is Fire and Social Media is Gasoline

by Jay Baer
This is the second in a series of videos culled from an interview about content marketing I did with Terry Foster of Cision Canada. Cision (the USA version) is also a sponsor of Convince & Convert and our Social Pros podcast. (here’s a post I wrote about their nifty content amplification tool).Read the full article

Why Content is Fire and Social Media is Gasoline | JayBaer.com

What's the relationship between content marketing and social media? And do you use content marketing to build and audience, or to keep an audience? Jay Baer answers these questions and more in this short video with Cision Canada. Visit http://www.convinceandconvert.com for more content marketing advice, and subscribe to the Content Marketing Explained playlist for more in this series: http://buff.ly/1lTkCTU