6 Questions Your Boss Will Ask About Google Analytics

by Graeme Benge
If you’re investing time and money in Digital Marketing, then you need to know how your website is performing. Using an web analytics package like Google Analytics offers an off the shelf product that is free and easily installed. But we’ve no doubt your boss will want to know more about this package – as such, here are the answers to the questions they’re likely to ask.Read the full article

Google Analytics Tag Manager Guide

Anna explains how the Google Anaytics tag manager can help you make key changes to your website tracking easily and without the need to use a web developer. She also covers the main benefits of switching to Tag Manager and explains how the code works. For more information visit http://www.koozai.com/brand/website-analytics/