‘Brand Newsrooms’ Stretched For Resources

by Gabe Rosenberg
Somewhere behind those ninja turtle-dressed humans and crazy Vines, there’s human mind—or, more likely, multiple human minds—devising and executing a brand’s content strategy. And inside those “brand newsrooms,” they’re feeling stretched thin. OneSpot is out with a new infographic that looks at the size of these quickly-evolving ‘brand newsrooms,’ the challenges they face, and ...Read the full article