My review of the book Profit Heroes

by Jeff Ogden
Before I had my major accident, I received the book, Profit Heroes: Breakthrough Strategies for Winning Customers and Building Profits by Bob Rickert. I was a bit skeptical, I admit. I’ve been in sales for over a quarter century and I’ve been through every sales training course known to man, so what do I have yet to learn? Bob’s book has a simple message indeed.Read the full article

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