Charlie’s Quick Fire Reading List #6: Quality Score Cats & Natives

by Charlotte Hardy
The latest series in my Quick Fire Reading List has got a heavy PPC feel to it and you know what, you’re gonna love it. Branco Adpauser This truly is the sweetest, most beautiful music to any PPC Account Manager’s ears, an AdWords script that automatically pauses your ads if your site goes down. Better still, it also re-enables your ads when your site comes back online.Read the full article


  • What is native advertising anyway?

    theguardian.com - 28 readers - The quality and scalability of native advertising means it is filling the gap between brand publishing and banner adverts