How To Understand Google Analytics Data

by John Rampton
I remember a few years back taking my first job as a web analyst – it seemed pretty easy at the time. I mean, how hard was it to read some Google Analytics reports and explain what was going on to the clients. Little did I know how deep I would explore the world of analytics, and how this data has such a big impact on how businesses both big and small can use it to mold so ...Read the full article