#TBT The Snake Oil Era

by Sarah Burns
Welcome to our Throwback Thursday series. Today we explore new online marketing lessons we can learn from one credible retailer who overcame popular mistrust of advertising created by snake oil salesmen back in the turn of the century. Imagine it is the year 1900 and you are trying to buy your mom face cream for her birthday (a luxury for the 1900s, we know).Read the full article

  • A History Of 'Snake Oil Salesmen'

    npr.org - 36 readers, 1 Tweets - Where'd the phrase "Snake Oil Salesman" come from? It conjures up images of seedy profiteers trying to exploit an unsuspecting public by selling them fake cures.