New Debrief Analyzes Why Consumers Open Brand Emails

by Michelle Johnson
New Debrief Analyzes Why Consumers Open Brand Emails January 15, 2015 - Posted by Michelle Johnson to News A recent survey by MarketingCharts probed to find out what motivates consumers to open brand emails to get a better handle on how to improve open rates. The research team approached the subject from three angles: An overview of the influence of email on consumers today U.S.Read the full article