Here’s Vessel’s plan to make ‘beautiful’ mobile ads

by Eric Blattberg
Even the CEO of Vessel admits the Vessel launch strategy is a bit crazy. Most entrepreneurs building media platforms tend to scale first, monetize later. YouTube, Facebook, Twitter, Snapchat and others all walked onto Madison Avenue with massive audiences. Vessel, a Web video platform currently in private beta, strolled into the office of top marketing executives last year wit ...Read the full article