Introducing The 2015 Beginner’s Guide to Content Marketing

by John Rampton
I would like to introduce you to the Search Engine Journal 2015 Content Marketing Guide by Murray Newlands and myself—and it’s the bible of content marketing you’ve been waiting for! While “content marketing” has a bevy of definitions, I always define it as, “the strategic creation and sharing of online content to achieve specific marketing objectives and business goals.Read the full article