Seven Essential Elements of an Email Nurture Campaign

by Lizetta Staplefoote
Lizetta Staplefoote published on May 18, 2015 in Content Marketing Spray and pray is not an email nurture campaign strategy. Yet, many businesses embark on nurture campaigns with the wrong messaging, dirty lists and no real strategy, resulting in lost time and money, poor results and possibly losing existing and potential customers due to over-messaging.Read the full article