‘He’s got that hair': Bloomberg hires first creative ad director

by Lucia Moses
Bloomberg Media’s latest hire suggests the financial giant may have a little MTV-envy. Bloomberg has hired a splashy designer as its first global creative director for ad sales as it tries to accelerate the expansion of its media business. Allan Wai will oversee the business publisher’s Bloomberg Media Studios, a new 15-person division that is charged with creating campaigns ...Read the full article