Five Steps You Need to Take Before You Spend a Dime on Advertising (Article 1 of 2)

Usually, advertising doesn't come cheap, but it can be cost-effective—if you do your homework ahead of time and follow some best-practices. Step 1: Set the benchmark for performance for each campaign If you do not know what you are aiming for, you will hit it every time... Before you spend your first dollar, ten dollars, or thousand dollars, know in advance the number of r ...Read the full article