Facebook Now Using Google App Indexing To Drive Visitors From Search Into Its App

by Danny Sullivan
Facebook has long opened up some of its walled garden to Google, in order to gain Google traffic. Now Facebook is stepping up its search engine optimization game by implementing Google App Indexing to ensure it continues to get that traffic as the shift to mobile continues. Facebook Loves Google Traffic Facebook has allowed Google to index some of its content going back to at ...Read the full article