AdSupply Battles Adblock/Adblock Plus With Its Patented Technology

Supply-side platform (SSP) AdSupply has issued a release version of its anti-AdBlock and Adblock Plus technology, for which the Culver City, California-based company received a patent late last year. Popular ad-stopping browser plugins Adblock and Adblock Plus are key drivers of publisher anxiety about users disabling a major source of revenue.Read the full article