Forecast says SEO-related spending will be worth $80 billion by 2020

by Greg Sterling
Local media forecaster Borrell Associates has attempted to capture the totality of spending on “digital marketing services” in the US. Many times larger than “ad spending,” Borrell argues “businesses will shell out an estimated $613 billion in DMS” in 2016. The report is principally focused on spending by small businesses.Read the full article