Report: Facebook’s Instant Articles faster than AMP, both formats boost user engagement

by Greg Sterling
Chartbeat released a report this week that quantifies the benefits of faster mobile page-load times, and specifically of publisher usage of Google AMP and Facebook Instant Articles (FIA). Called “The New Speed of Mobile Engagement,” the report seeks to answer some basic questions about the formats: Does improving page load time positively impact readership and revenue? Does i ...Read the full article

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