claudio schapsis

  • How Retailers Can Bring Home the Beacons

    Though they had a limited impact on last year’s holiday season, some expect 2016 to be a breakthrough year for beacons. Perhaps the most bullish proponent has been BI Intelligence, which believes the in-store devices will influence $40 billion in retail sales, a 10X jump over last year. Yet, a quarter into this year it’s safe to say that they’re still not the shining light th ...

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