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Who are millennials and why should you care about them? Millennials were born between 1980 and the early 2000′s. They are heavy media consumers with multi-screen habits and a desire to connect on social media. In the US alone millennials have $1.3 trillion in annual buying power. So they are kind of important when you are marketing your brand online – especially your blog.
With nearly 300 million users, Twitter is one of the most effective means of getting your message to your target audience. With a mind-boggling amount of tweets circulating on a daily basis, your challenge is to make your message stand out and get noticed. You also have to maximize the 140-character limit allotted per tweet.