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Unsure if your business can benefit from Snapchat or Instagram? Wondering how other business-to-business (B2B) companies make use of these platforms? There’s no reason to limit B2B social media marketing to LinkedIn and Twitter. In this article, you’ll discover four ways you can use Snapchat and Instagram for business. Discover four ways to use Snapchat and Instagram for B2B.
Content marketing has increased in popularity over the past year, with 88 percent of business-to-business (B2B) companies engaging in this marketing strategy and 90 percent of consumers indicating that custom content is useful. Even if you do not work in the marketing industry directly, the ability to create quality content can be an indispensable skill in all jobs.