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Unsure if your business can benefit from Snapchat or Instagram? Wondering how other business-to-business (B2B) companies make use of these platforms? There’s no reason to limit B2B social media marketing to LinkedIn and Twitter. In this article, you’ll discover four ways you can use Snapchat and Instagram for business. Discover four ways to use Snapchat and Instagram for B2B.
Content marketing has increased in popularity over the past year, with 88 percent of business-to-business (B2B) companies engaging in this marketing strategy and 90 percent of consumers indicating that custom content is useful. Even if you do not work in the marketing industry directly, the ability to create quality content can be an indispensable skill in all jobs.
Businesses work hard to produce quality products and services. But, after you spend so much time and energy designing a product, how do you get your creation in front of the right people? Advertising and marketing is a broad topic area that seems to expand every day as more digital platforms emerge.
Published 1 min ago 27 With wearable technology still in its infancy, predictions about its future uses, forms and capabilities remain a much-discussed topic. However, despite these persisting questions and skepticism about the new technology, businesses that adopted wearables in their early stages demonstrate the technology’s effectiveness for content distribution.