shannon walsh

  • 5 Common SEO Mistakes You Should Fix Before Your Next Audit

    Want to get more for your money on your next SEO audit or site review? After two years of reviewing sites offering everything from dog food to process automation, (I still have no idea what that is either), I decided to put together this half-blog-post-half-PSA covering a few of the most common SEO mistakes or missed opportunities that you can start to address today.

    Portent, Incin SEO- 22 readers -
  • SEO and UX Lessons from Home Improvement Purgatory

    Warning: some humble-brag follows, but I promise it’s in the spirit of sharing marketing and SEO lessons. My new apartment is perfect. Walking distance from the Space Needle and huge windows the full length of our living room. It doesn’t get much better than that in Seattle for less than my entire monthly paycheck.

    Portent, Incin SEO- 22 readers -
  • Keyword Research and You

    Whether you’re thinking about starting a company, revamping your current business, adding a new product line, or just making sure your current SEO approach is on the right track, keyword research is a fundamental part of the process. The reason keyword research is so indispensable is that it’s one of the easiest ways to get insight into what your target audience cares about ...

    Portent, Inc- 19 readers -