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Affiliates are a great way to drive traffic to your website, increase sales, and exposure. Having multiple affiliates can help a business grow faster, but is also difficult to manage and track. Each new affiliate means new links, traffic, and sales from your website, all of which need to be accounted for and can be time consuming to track manually.
Whether you’ve created a hundred landing pages or don’t know how to create your first, there is always room for improvement (and conversions) with landing pages. Especially since only 22% of businesses are actually satisfied with their conversion rates. More often than not, businesses are missing out on potential conversions because of poorly thought out layouts or misleading headlines.
Making money online is a lot like learning to cook. I was craving Korean BBQ, but the restaurant I loved was closed. Instead of just sitting there wanting the delicious Bibimbap rice bowl they make; I went online and found a recipe that seemed doable. I eventually learned how to make almost the exact recipe as the restaurant (after failing miserably a few times), and once I bu ...
SEO has always been an area of constant change. From its inception in the early 2000s when webmasters started figuring out they could manipulate results to today’s era of content and user experience prioritization, it’s commonly accepted that a new update or new technology could force a major change to your strategy—at virtually any time.
In Part 1 of Social Media Best Practices, we reviewed different tactics and tips to improve business accounts for Twitter, Facebook, Instagram, and LinkedIn. Part 2 of this series covers rules everyone and anyone who manages social media accounts should live by. Long gone are the days of publishing unorganized content and hoping for the best on social media accounts.
Social media has become a staple for branding and growing businesses. With 3 billion internet users, and 2.1 of those billion users using social media accounts, businesses have the capability to reach their demographic, and more, with a simple Tweet. Once upon a time, social networking was something smaller and was conducted between friends, family, and strangers.
Search Engine Optimization has changed a lot in a decade. In April, I’ll celebrate my 10th year as an independent marketing consultant after leaving WeBuildPages (now Internet Marketing Ninjas) in April of 2006. While I’ve been a practitioner for at least a few years prior to that, April will mark the moment I made the leap to accept SEO consulting and internet marketing as my full time work.
With over 1.5 billion monthly active users, Mark Zuckerberg and the Facebook team has to expect that feedback is going to happen. As with anything large and successful there will be complaints, recommendations, and negativity. After several years of the same complaint, Zuckerberg and his team have finally listened and have launched Reactions.
Some brands can be more appealing to market for than others. This isn’t always the business’ fault, as it is the industry they’re in. With the right attitude and knowledge, any industry can quickly be marketed as “sexy” and have the appeal needed to attract the right demographic. Apple is a great example of a company who came from a “not so exciting” industry and made their br ...
Are you an active Twitter user? If so, you’ve probably noticed a few posts a day labeled “Promoted”. These are Twitter’s advertised Tweets and are advertised by 100,000 different profiles. With that low of an amount of advertisers on Twitter, this social network makes for a much less competitive place to advertise on with over 307 million active monthly users.
The landscape of search engine optimization has changed drastically in the last 3-4 years. Even as it changes, a lot stays the same. It has been very challenging to see a multitude of friends and colleagues approach me with problems that often seem beyond repair with clients that they have worked with for years.
On January 21, Facebook released their new real-time place for Facebook users to experience sports in real-time. Similar to hashtags on Twitter, this new place is dedicated strictly to trending sports topics and shares new posts immediately. It is a hub for sports fans to discuss anything and everything sports-related, as well as talk as much trash on each other’s teams, in ...
Each year businesses large and small prepare for the Super Bowl. Along with the athletes, marketers have lots to prepare for. Many marketing opportunities come with the Super Bowl, whether you’re putting together a $4 million commercial or preparing a $100 Facebook Ads campaign there are conversions to be made.
Posted January 22, 2016 by Melissa Fach (@seoaware) Please Share! Please Share! About Melissa Fach AuthorityLabs Community Jedi - Melissa Fach is the owner of SEOAware, LLC that specializes in consulti ...
Each morning as we sip our coffee we sift through our inbox. It used to be the newspaper, but now we’re prone to everything digital and with the help of mobile we can literally check our email from anywhere. Having that capability is reason alone to want to grow email subscribers and reach a larger audience through email marketing.