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Native advertising can be seen as a relatively new form of online advertising, especially when it is compared to the likes of PPC that has been around since the early 2000s. Native advertising is a way of promotion through content, so it is much more ‘invisible’ as a form of advertising than traditional forms, such as banner and PPC advertising.
Developed for both iOS and Android platforms, the app was designed by the Microsoft Garage Project. The post Microsoft’s ne ...
“Wow, you have the best job ever, getting to work from home.” “You’re so lucky. I wish I had that option.” Those are some of the comments I hear when I mention to others I work from ...
Much as Google has become synonymous with the Internet, AdWords has become synonymous with marketing. The search engine giant’s advertising platform is, without a doubt, one of the most integral parts of any online advertising campaign. In fact, for every $1 spent on digital advertising, 42 cents goes to an AdWords campaign.
You’re a blogger, so hopefully you feel confident working with words. But words alone aren’t enough. Even if you haven’t been blogging for long (or are yet to start), you’ve probably noticed numbers coming up a lot in other people’s posts. You often find numbers in post titles such as: How I Made over $500,000 with the Amazon Affiliate Program (ProBlogger) Marketing Do ...
The key to running a successful agency is to utilise relevant tools and software to manage and automate as many areas of the business as possible, enabling you to focus on the needs of each of your clients. Having great tools in place to help you and your senior team manage areas such as operations, resourcing, CRM and reporting will free up your team to focus on adding value for your clients.
So many affiliate marketing conferences, so little time! To help make your affiliate-related conference selection decision a little easier, we’ve put together a comprehensive list of top upcoming industry events. Also, be sure to check out our Events page to keep track of which events the AP team will be attending/speaking at around the globe in 2018.
By Mark Schaefer I recently wrote a mere 208 words on a LinkedIn post that went viral — more than 650,000 views, 2,335 likes, and 440 comments. It also brought out some of the most mean-spirited commentary I have experienced in my career. There’s an interesting tale behind this episode and some lessons, too. Here’s the story behind my post.
Holiday Countdown: 5 Powerful Mobile Marketing Activations that Drive Sales December 12, 2017 by Julie Bernard Leave a Comment Filed Under: Commentary In a year of challenging retail news, this holiday season there’s finally some promising predictions for retail brands. A surge of consumer dollars is flowing to online and brick-and-mortar checkout lines.
A term often invoked at the intersection of Facebook and local is “sleeping giant.” After launching several products that flirt with local search and discovery — Places, Graph Search, Nearby etc. — the giant remains mostly at rest. Facebook Local, rebranded from Facebook Events, is the latest foray into location-based user engagement.
If you are reading this blog and have been following John’s journey for quite some time, then you’re probably very interested in how you can lead the dot com lifestyle yourself. You see him enjoying all the freedom in the world, flying to exotic locations, and buying a $2 million house in cash. It’s looks lavish and extravagant and carefree. And don’t get me wrong.
Anyone who has been managing website security for the past few years has been fol ...
Projecting an account’s trajectory is a vital skill for every account team. You can’t escape it. It comes up when performance is great and it comes up when performance is poor. Despite the demand for these skills and insights, it can be one of the scarier tasks. The uncertainty of accounting for everything makes it easy to doubt any method.
This is a small, subtle change in the Google AdWord ...