B2b Leads

  • How to Generate More B2B Leads with Content

    … content. 44% of marketers are not producing content that is relevant or meaningful to different audiences. 43% of marketers are creating content that’s not reaching the right decision makers across the organization. 39% of marketers are not leveraging the right distribution channels and syndication opportunities to maximize reach. B2B Lead…

    Douglas Karr/ Marketing Technology Blogin Content How To's- 18 readers -
  • Improve Sales With Better Lead Nurturing Programs

    … Businesses, whether selling to other businesses or consumers, all have an interest in improving their bottom lines. Two tactics define the ones that see the most improvement. First, they implement lead nurturing programs that cross channels and devices. Second, those programs are systematic and repeatable. Laura Cross of B2B research…

    Erin Feldman/ Vocus Blog- 10 readers -
  • How to Turn B2B Leads into Sales

    … outperform one-and-done tactics. SiriusDecisions’ research shows that the average cost per lead can decrease up to 300 percent, and the number of leads required to close a deal can be reduced by more than 100 percent. In the webinar, SiriusDecisions Research Director Laura Cross will help businesses with three facets of lead nurturing. She…

    Erin Feldman/ Vocus Blogin How To's- 7 readers -