Brand Monitoring

    • Six steps to a stronger online brand

      When it comes to maintaining a brand, any good marketer will tell you that reputation management is key. But it’s not just about monitoring what others say about your business; it’s also making sure you know how to prevent reputation crisis by building a stronger brand. For better or worst, opinions about your brand are out there.

      Ann Smarty/ Search Engine Watchin Paid Search Display- 16 readers -
  • Sysomos Gaze: Image and Video Monitoring for Social Media

    … You’re a national brand and a mistreated customer shares an embarrassing photo of your brand on social media. They don’t tag you on the photo, but it’s just too good not to share. It goes viral and before you know it, your monitoring alerts are going off as leading sites begin to mention you and share the image online. Momentum has already…

    Douglas Karr/ Marketing Technology Blogin Social- 14 readers -
  • Reputation Management Series: Reputation Monitoring

    … Successful reputation management involves a lot of multitasking. Keeping one’s ear to the ground to catch reviews and mentions, and managing responses and content creation means that there’s never a dull moment. Today our focus is on the monitoring piece—the work necessary to stay on top of how your brand is discussed online and catch all…

    UpCity Daily Tips- 16 readers -
  • Tools to Centrally Monitor Your Social Mentions

    … tags and analytics. What do you think? Do you use Mention or SumAll? Do you have other social listening tools to recommend? Let us know in the comments below. Tweet Tags: brand monitoring, engagement metric, lisa karl, listening tool, mention, monitor alert, monitor your brand, social media dashboard, social media listening, social media tool, sumall …

    Social Media Examinerin Social Facebook Twitter- 13 readers -
  • Boost Online PR and SEO With Brand Monitoring

    … to be successful without good, relevant content. Nowadays, online PR and SEO have a lot of overlap in practices, goals and – most importantly – their needs. In this article, I will explore brand monitoring, which we define at Linkbird as “the systematic tracking and controlling of relevant brand and product related keywords with the goal to maintain…

    Karan Sharma/ Relevancein Social SEO Content- 8 readers -
  • 5 Tools to Monitor Your Online Reputation

    … Mention has a number of real-time search tools and a useful statistics sidebar. The statistics include sentiment, top keywords, top users, top hashtags, last mention and more. To make monitoring even easier and less time-consuming, set up an RSS feed search or email alert by clicking the related icon on the right sidebar. Wrapping Up Monitoring your…

    Per Schmitz/ Social Media Examiner- 28 readers -
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