Clickthrough Rates

Click-through rate (CTR) is a way of measuring the success of an online advertising campaign for a particular website as well as the effectiveness of an email campaign by the number of users that clicked on a specific link.
Posts about Clickthrough Rates
  • Making every character count in your mobile search ads

    … relevant extensions to help consumers find information faster and increase clickthrough rates (CTR). Use mobile preferred creatives to help consumers quickly and easily take action while on the go. You’ll also get better results when your ads are more relevant to mobile searchers. We’re constantly adapting our products to better meet consumer needs…

    Rob Newton/ Inside AdWordsin Paid Search- 9 readers -
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