Content Marketing Trends

  • 5 Content Marketing Trends You Need to Watch Out in 2018

    … AI, IoT, video content, original content production – these are just a few of the forces that is reshaping the world of content marketing. As we move closer to 2018, marketers will need to make their moves and embrace the latest trends around these. Here is a guide to help you with this. The Increasing Relevance of Original Content…

    Joydeep Bhattacharya/ Relevancein Content- 20 readers -
  • 15 Content Marketing Statistics Every Marketer Needs to Consider

    …?” Here’s the point: if you really desire to attract more leads, then you have to allocate some percentage of your marketing budget towards content creation, content promotion, and content metrics. 4. 48% of Small Businesses Have a Strong Content Strategy (Source: CMI) This statistic contrasts with the 41% of larger organizations who have a well…

    Growmapin Social EMail Content- 26 readers -
  • 10 Exciting Content Marketing Trends for 2017

    … provides real value to readers. This principle is true whether the content is long-form or otherwise. Quality over quantity is a definite mantra here. Taking the time to produce a single piece of stellar content will have a better return on investment than 100 smaller pieces of mediocre content. 2. Influencer Marketing Influencer marketing…

    Growmapin Content- 40 readers -
  • 5 Content Marketing Trends Sweeping Europe

    … marketing trends to examine how top brands are consistently creating world-class content marketing campaigns. Mobile video With more than 1 billion active mobile subscriptions in Europe, video consumption on smartphones and tablets has been steadily rising, and European audiences are among those devoting more time to mobile video. In Austria, 34…

    Tessa Wegert/ The Content Strategist- 22 readers -
  • 4 Content Trends Every Marketer Should Be Following

    …. On May 19, we held our West Coast Summit in San Francisco. It was honestly the most insightful event we’ve ever had, and it got me thinking about four big trends I’ve seen shaping the content marketing industry: 1. We’re finally, mercifully, talking about content marketing in a more sophisticated way. For years, a lot of content marketing…

    Joe Lazauskas/ The Content Strategist- 11 readers -
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