Document Analytics

  • How Document Analytics Became Our Secret Weapon

    … it should send more in-depth information on executing a content strategy in any sort of drip campaign. 4. Lead generation Document analytics has one more tool up its sleeve: the ability to easily embed lead forms within an asset. And because of that heatmap technology I’ve mentioned above, marketers know where to place that lead form in the asset…

    Dillon Baker/ The Content Strategistin How To's- 35 readers -
  • Report: The First Engagement Benchmarks for Downloadable Documents

    … to track how they perform. At Contently, that’s a problem we’ve solved through our new technology: Contently Document Analytics. In this report, you’ll discover how over 100,000 decision-makers have engaged with downloadable marketing assets. Key findings include: Though the average length of a downloadable document is 13.4 pages, readers only…

    The Content Strategist- 13 readers -
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