Facebook: Statistics

  • Report: Facebook activity dwindles in 2016, influencer marketing is up

    … Influencer marketing platform Mavrck has published a great deal of informative statistics for marketers who are using Facebook to speak to their audiences, particularly with how the algorithm has affected user engagement with branded content and general user posting behavior. Using Mavrk’s dataset, which culled data 25 million Facebook posts…

    Marketing Landin Social Facebook- 28 readers -
  • Facebook discloses new measurement errors, continues to hone its math

    … Math is hard, even for Facebook. And it’s getting harder to trust Facebook’s math, even as the social network fine-tunes its calculations. For the third time since September, Facebook is disclosing new measurement errors. The two new errors affected the reaction counts Facebook reports on Pages’ Live videos as well as the engagement figures…

    Marketing Landin Social Facebook- 18 readers -
  • Facebook Passes Milestone: 1 Billion Users In A Day

    … Were you one in a billion? More than one billion people used Facebook on Monday, surpassing the 10-figure mark for the first time ever, founder and CEO Mark Zuckerberg reported in a Facebook post today. “On Monday, 1 in 7 people on Earth used Facebook to connect with their friends and family,” Zuckerberg wrote. “When we talk about our…

    Martin Beck/ Marketing Landin Social Facebook- 25 readers -
  • Survey: Teens Spend 2X More Time With Mobile Than PCs Or TVs

    … simplify and improve the checkout process. YouTube was the social media site that teens devoted the most time to according to the survey, followed by Facebook and Facebook-owned Instagram. Facebook Messenger was the most popular messaging app. Instagram and Snapchat were tied for a close second. The question that produced the chart above was, “Which…

    Greg Sterling/ Marketing Land- 15 readers -
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