Google & Yahoo Search Deal

  • Microsoft Introduces Advertisers To The Bing Network

    … search deal, and that pending deal with Google to serve search ads on Yahoo properties, Bing is setting to move forward on its own, shoring up new partners and a bigger presence within the Microsoft ecosystem. Bing will also have to continue to invest in its platform and reassure advertisers of its stability. The announcement comes shortly after…

    Ginny Marvin/ Search Engine Landin Paid Search SEO- 26 readers -
  • Can Yahoo Gemini Succeed In Search? SEM Execs Weigh In

    …: The Current Status First, a quick recap of where the Microsoft-Yahoo agreement puts Gemini now. With the renegotiated deal in May, Yahoo may continue to serve ads on up to 100 percent of Yahoo mobile search traffic and now up to 49 percent of Yahoo desktop search traffic. The new deal also means separate sales forces from Yahoo and Microsoft can work…

    Ginny Marvin/ Search Engine Landin Paid Search SEO- 24 readers -