Hannah Horvath

  • Email Always Wins: Why Lena Dunham Is Launching a Newsletter

    … Dunham’s Girls alter ego, Hannah Horvath: “I don’t want to freak you out, but I think that I may be the voice of my generation—or at least a voice of a generation.” Dunham’s email newsletter might not be the publishing move of her generation. But it will be a publishing move of a generation. And certainly one that brands should keep an eye on. The post Email Always Wins: Why Lena Dunham Is Launching a Newsletter appeared first on The Content Strategist. …

    Amanda Walgrove/ The Content Strategistin EMail YouTube- 11 readers -
  • John Oliver Roasts Native Advertising in Hilarious Fashion

    … Earlier this year, HBO gave the practice of native advertising a mild drumming when Lena’ Dunham’s character, Hannah Horvath, went to work for the branded content department at GQ. Her friend Ray slams her by saying, “It’s obviously one of those advertorial sections where it looks like it’s a real article, and then you realize that it’s a paid…

    Joe Lazauskas/ The Content Strategist- 19 readers -
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