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When creating content for social media how long are your Facebook posts? Do you include a link at each tweet? How many hashtags should you use on Instagram? What once was common practice becomes user annoyance as hotel marketing trends constantly change and a world of paranoia arises from debating whether your content strategy is good practice or “spammy”.
… One of the best things a hotel can do is run a blog. This gives customers a chance to see what activities are around your area. It’s always a great way to draw in new customers and gain direct bookings through your hotel’s website. If you’re new to the idea of blogging and its effects then you’ve come to the right place. I’m going to show you…
…. Captions are Important I know what you’re thinking! You spent all this time on the photo, why ca n’t you just write the name of your hotel and call it a night? Well, the reason you shouldn’t do that is because the caption enhances the picture. Let’s say you were about to post a photo of your hotel’s bathrooms and you simply wrote “Downtown Hotel…
… pins rank higher in search and which pins have a high mix of both repins and clicks. What Does This Mean for your Hotel? Hotel marketers can get a better sense of what type of content works best on Pinterest by analyzing pins the hotel has repinned and pins that have been uploaded or pinned from the hotel’s website. For example, blogs make great…