Impax Media

  • How to Use Offline Media to Drive Social Media Engagement

    … From Deadpool to Donald Trump, multichannel media is dominating 2016, and it’s about time. E-commerce, mobile applications and social media have all been huge for years now, leaving some of us wondering if offline media was dead. Despite the ascendancy of digital channels, more than 50 percent of online ad impressions aren’t actually seen…

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