• Instagram Testing Shopping Posts From Retailers With ‘More Depth’

    … informed the first step of this test, we expect to learn a lot from the businesses we’re working with in this early test. During this initial phase, the new features will be available to a group of people on iOS devices within the U.S. As we roll out further, we’ll explore product recommendations, ways products are showcased to shoppers, global…

    David Cohen/ AllFacebookin Social- 10 readers -
  • Sailthru Integrates with Custom Audiences

    … customers. Marketers can now create Custom Audiences on Facebook in a fraction of the time, increasing customer acquisition and retention in the process. JackThreads, a Sailthru client, saw its highest return on ad spend at 4 to 5 times before using Sailthru's lookalike engagements using Facebook Custom Audiences. Following participation in the pilot…

    Sonja Hegman Andras/ AllFacebookin Social- 17 readers -
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