Katherine Jacoby

  • 6 Ways Businesses Leverage Social Media During Live Events

    … to Offer Special Access Geofencing and location targeting are two powerful tactics for driving engagement among a concentrated group on-site. You can deliver premiums such as exclusive content, special event access, or prizes. Sonic leveraged geotargeting to promote their special-edition shakes at Coachella. They used Instagram targeted ads to reach…

    Social Media Examinerin Social- 8 readers -
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