- Our Blog
23 Content Marketers Share Their Insights Even if you attended, maybe you’re wondering what you missed at 2016 Content Marketing World. It’s the world’s largest content conference, a major live event. So it’s hard not to have FOMO. Don’t worry we’ve got you covered. We’ve got the inside scoop. We went straight to the attendees to get their perspective.
… they’re not providing sufficient results? At Content Marketing World 2015, Brain Traffic’s Kristina Halvorson stated, “The reason we’re not more effective with content marketing is because we’re not starting with the ‘why?’” 3. Documented editorial mission statement 28% of marketers have a documented editorial mission statement. Joe Pulizzi started…
… eBook, The Big Picture of Content Marketing Strategy. Gain a competitive advantage by subscribing to the TopRank® Online Marketing Newsletter. © Online Marketing Blog - TopRank®, 2015. | Interview: Content Marketing Words of Wisdom from Kristina Halvorson #CMWorld | http://www.toprankblog.com The post Interview: Content Marketing Words of Wisdom from Kristina Halvorson #CMWorld appeared first on Online Marketing Blog - TopRank®. …
…. Below is a sneak preview of of what you’ll find from these content marketing stars, in handy tweetable form: Robert Rose: “Content marketing strategy has everything to do with your business, but rarely your product.” @Robert Rose tweet this Sarah Compagnoni: “Great content marketing strategy starts well before anyone clicks a link…