Like A Girl

  • The Biggest Audience Isn’t Always the Best

    … an effort to stand for more than just business results: sustainable fast food, realistic beauty standards, even something as big as helping the developing world. A recent fan favorite is P&G. With its “Like a Girl” campaign, it’s established a new hashtag, taken home a Glass Lion from Cannes, snagged an Emmy nomination, and established a whole new…

    The Content Strategist- 9 readers -
  • A Belated, Catty Analysis of Sunday’s Super Bowl Ads

    … only makes sense when you’re advertising a car that doesn’t cost $130,000. Best newcomer: Mophie, “All-Powerless” Gravity goes haywire, fish rain from the sky, trees spontaneously ignite, and dogs are our new bipedal overlords—all because God’s cell phone died. The main implication is that life is hard when your phone loses battery, and Mophie helps…

    Kieran Dahl/ The Content Strategistin Content- 35 readers -
Get the top posts daily into your mailbox!