Marketing Madness - Page 4

  • Ikea is Asking Women to Pee On Their Ads

    … test to your standard pregnancy test, except rather than seeing a simple “yes” message when it detects your pregnancy, the page will give you deals. The “unique” idea comes from Swedish agency Åkestam Holst, which has held the Ikea account since 2013. Pace Lattin is one of the top experts in interactive advertising, affiliate marketing. Pace…

    Pace Lattin/ Performance Marketing Insider- 9 readers -
  • Affiliate Websites Spoof Cryptocurrency Exchanges

    … cryptocurrency thefts that netted tens of millions of dollars for schemers. In December, hackers made off with $64 million, and, in November, a heist brought in $30.95 million. Pace Lattin is one of the top experts in interactive advertising, affiliate marketing. Pace Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs. …

    Pace Lattin/ Performance Marketing Insider- 15 readers -
  • Is Google’s Panda Algorithm Still Relevant In 2018?

    In 2011, Google rocked the online world with its first Panda algorithm update. For the first time, webmasters were being hit with search penalties for breaking Google’s guidelines and 12% of all searches were affected by the update. Panda marked the beginning of Google’s war against web spam and black-hat SEO – a battle that the search giant has more or less won by now.

    Pace Lattin/ Performance Marketing Insider- 11 readers -
  • Facebook to Start Removing Content with Call-to-Action

    … Levanduski is the assistant editor of Performance Marketing Insider, and an experienced freelance writer. He writes content for a wide range of sites in virtually every niche, though he specializes in technical writing as well as creating content for the performance and internet marketing industry. Michael was born in Grand Rapids, MI where he still lives with his wife and three children. …

    Michael Levanduski/ Performance Marketing Insiderin Content- 11 readers -
  • Snap Now Offering Ads with AR Capability

    … in the past. If done right, this might be another example of really giving the users an experience that they will remember, and associate with a particular brand. Michael Levanduski is the assistant editor of Performance Marketing Insider, and an experienced freelance writer. He writes content for a wide range of sites in virtually every niche, though he…

    Michael Levanduski/ Performance Marketing Insider- 8 readers -
  • Online Ad Prices Rising Due to Ads.txt Adoption

    … begin investing in this effective ad format again. Michael Levanduski is the assistant editor of Performance Marketing Insider, and an experienced freelance writer. He writes content for a wide range of sites in virtually every niche, though he specializes in technical writing as well as creating content for the performance and internet marketing industry. Michael was born in Grand Rapids, MI where he still lives with his wife and three children. …

    Michael Levanduski/ Performance Marketing Insider- 11 readers -
  • Spotify May Owe $1.6 Billion To Music Creators

    … with songwriters to try and resolve any claims that the company hadn’t paid proper mechanical licenses for song compositions. Pace Lattin is one of the top experts in interactive advertising, affiliate marketing. Pace Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs. …

    Pace Lattin/ Performance Marketing Insider- 10 readers -
  • 2018 Is the Year of the Chief Automation Officer

    … be a demand for leaders who can ensure the security of a business’s systems. Data is also driving demand in a number of sector specific roles, including marketing jobs such as marketing automation, performance marketers, customer analytics and CRM specialists. The demand has been created by businesses as they seek to target customers in more…

    Pace Lattin/ Performance Marketing Insider- 12 readers -
  • Is ClearCoin the Future of Ad Fraud Prevention?

    … Ad fraud is one of the biggest issues that the marketing industry is facing today. With brands losing billions of dollars to bots, malware, and other issues, it is something that really needs to be taken seriously. Despite this, many ad networks have continued to try to take the ‘business as usual’ route, and seem to hope that brands will just…

    Michael Levanduski/ Performance Marketing Insider- 16 readers -
  • Content is Still SEO King

    … (click HERE to read it), talks about some of the most important new research about SEO, and how content marketing is related to it. To put it simply, if your site or page doesn’t have content your visitors are interested in, and it isn’t updated regularly, the amount of traffic you receive is going to be lower than it could be. In fact, 57…

    Michael Levanduski/ Performance Marketing Insiderin SEO Content- 15 readers -
  • Amazon to Introduce New Ad Products in 2018

    … networks that already make up only a small percentage of the overall digital ad market. Michael Levanduski is the assistant editor of Performance Marketing Insider, and an experienced freelance writer. He writes content for a wide range of sites in virtually every niche, though he specializes in technical writing as well as creating content for the performance and internet marketing industry. Michael was born in Grand Rapids, MI where he still lives with his wife and three children. …

    Michael Levanduski/ Performance Marketing Insider- 8 readers -
  • Survey Finds Social is Essential for Sales

    … the brand’s channel. Michael Levanduski is the assistant editor of Performance Marketing Insider, and an experienced freelance writer. He writes content for a wide range of sites in virtually every niche, though he specializes in technical writing as well as creating content for the performance and internet marketing industry. Michael was born in Grand Rapids, MI where he still lives with his wife and three children. …

    Michael Levanduski/ Performance Marketing Insider- 15 readers -
  • 4 New Functions Released to Google Analytics

    … new features within Analytics will be very valuable, and should certainly be something marketers start using right away. Michael Levanduski is the assistant editor of Performance Marketing Insider, and an experienced freelance writer. He writes content for a wide range of sites in virtually every niche, though he specializes in technical writing as well as creating content for the performance and internet marketing industry. Michael was born in Grand Rapids, MI where he still lives with his wife and three children. …

    Michael Levanduski/ Performance Marketing Insiderin Google- 14 readers -
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