• Communicating With Mobile Consumers in the ‘Experience Age’

    …, it leads to increased trust and loyalty. As we move towards 2015, savvy brands should step back and consider how best to mold the customer experience, by leveraging new technologies, honing in on multi-channel strategy and demonstrating acknowledgement for consumers’ needs. Stacy Adams is VP marketing at Mblox. She has almost twenty years…

    Street Fightin Social- 7 readers -
  • 7 Strategies for Better Text Message Marketing

    …’ with a lot of success.” (Marcos Menendez, Momares) 6. Provide in-store recommendations to customers. “Merchants are providing better customer experience in-store by offering them ways to easily access more detailed product information, discounts on specific products and product recommendations through SMS. For example, in an auto parts store…

    Stephanie Miles/ Street Fight- 8 readers -