• Social Media During the Super Bowl: A Second Screen Playbook

    … Amidst scandalous accusations of deflated footballs (cleverly dubbed #deflategate on social media), the New England Patriots will soon be bound for Glendale, Arizona to compete against the Seattle Seahawks in Super Bowl XLIX. While football fans gear up for game day, big-name brands are putting down some serious dough. How to spend $4 million…

    Nanigansin Social- 16 readers -
  • Before User Acquisition: Prep Your Mobile Game For Success

    … become crucial to monetization efforts, and as people continue to spend their time on mobile, it’s the obvious place to advertise. However, it’s a lot easier to advertise a game if it’s already geared to win the hearts and minds of gamers. How can you prepare your app for financial success before you hit the launch button? According to Simon Khalaf…

    Nanigans- 8 readers -