Online Identity

For related uses, see Internet identity (disambiguation)Internet identity, or internet persona is a social identity that an Internet user establishes in online communities and websites. It can also be considered as an actively constructed presentation of oneself. Although some people prefer to use their real names online, some Internet users prefer to be anonymous, identifying themselves by means of pseudonyms, which reveal varying amounts of personally identifiable information. An online identity may even be determined by a user's relationship to a certain social group they are a part of online. Some can even be deceptive about their identity.
Posts about Online Identity
  • Facebook Just Told Us How to Do Facebook Marketing

    First, the Reachpocalypse, where Facebook massively reduced organic reach of business pages. And now, the Promocalypse where Facebook has decreed that as of January, 2015 overly promotional posts from business pages will be treated like a North Korean political opponent. The potential ramifications of this disappearing act are significant for businesses that set aside Facebook ...

    Jay Baer/ Convince and Convert- 556 readers -
  • The urban legends of online identity

    … types of data that exist.” Consumers will share their identifying information with a brand if they’re rewarded with a personalized experience. “As services like Facebook and LinkedIn continue to be used by hundreds of millions of people, they’re getting used to it,” said Chris Kief, CTO at Saatchi & Saatchi. “I don’t even know if the benefit…

    Digiday- 18 readers -
  • Facebook Punishing Marketers Again

    … a billion people visited Facebook Pages. Of those visits, more than 750 million happened on mobile devices. Many businesses also use Pages as a customer service channel. Businesses should think about their Page as a cornerstone of their online identity, not simply as a publishing service. The businesses that are doing this well understand the discovery…

    Michael Levanduski/ Performance Marketing Insiderin Social Facebook- 10 readers -
  • Bring your local business online -- no website required!

    … to online! Video #5: Differentiate your business from the competition (5:09) With Scott’s business as a realtor, see how to demonstrate that your local business is the best choice for customers by adding photos, videos, and getting reviews. Video #6: Engage customers with a holistic online identity (4:51) We'll end the series by showing how Scott makes sure his online presence sends a cohesive message to customers and answers all their common questions. :) Written by Maile Ohye, Developer Programs Tech Lead …

    Maile Ohye/ Google Webmaster Central Blogin Google Facebook- 14 readers -
  • Thinking of Rebranding Your Blog? Read This.

    … back. And so you research new domain names, you design new logos, you test the waters. And you make the switch – your blog (and your online identity) is something new. Something more you. Jodi Wilson did that on New Year’s Eve 2013. She took a blog she had lovingly nurtured for six years from online journal to a much larger online place…

    Stacey Roberts/ @ProBloggerin Social Google Facebook- 8 readers -
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