Online Identity

For related uses, see Internet identity (disambiguation)Internet identity, or internet persona is a social identity that an Internet user establishes in online communities and websites. It can also be considered as an actively constructed presentation of oneself. Although some people prefer to use their real names online, some Internet users prefer to be anonymous, identifying themselves by means of pseudonyms, which reveal varying amounts of personally identifiable information. An online identity may even be determined by a user's relationship to a certain social group they are a part of online. Some can even be deceptive about their identity.
Posts about Online Identity
  • Facebook Just Told Us How to Do Facebook Marketing

    … not show that, because it’s probably more important that they learn about their friend who had a baby and their baby is healthy.” If a business is sharing useful content, then we’ll show that in News Feed. ~ Mark Zuckerberg Mark Zuckerberg Just Told Us to Create Youtility As defined in my book, Youtility is “marketing so useful, people would pay…

    Jay Baer/ Convince and Convertin Social Content How To's- 550 readers -
  • The urban legends of online identity

    … a marketer’s standpoint, it goes a long way with personalization. Recently, Walmart was tracking weather data to inform the product mix based on that data.” Old media is the new wasteland for B2C Each wave of technology brings the same proclamation: Old media is dead; long live new media. But the numbers don’t lie: While 76 percent of Americans have some…

    Digiday- 8 readers -
  • Facebook Punishing Marketers Again

    … a billion people visited Facebook Pages. Of those visits, more than 750 million happened on mobile devices. Many businesses also use Pages as a customer service channel. Businesses should think about their Page as a cornerstone of their online identity, not simply as a publishing service. The businesses that are doing this well understand the discovery…

    Michael Levanduski/ Performance Marketing Insiderin Social Facebook- 7 readers -
  • Twitter’s ‘Digits’ Will Let You Sign Up For Third Party Apps With Your Phone Number

    … Twitter’s first mobile developer conference, Flight, took place yesterday in San Francisco, with the company unveiling their new Fabric platform for mobile app developers. One aspect of Fabric that’s very interesting is Digits, a new Twitter-powered tool that lets users sign in to their party apps with just their mobile phone number. (more…) New Career Opportunities Daily: The best jobs in media. …

    Shea Bennett/ AllTwitter- 2 readers -
  • Thinking of Rebranding Your Blog? Read This.

    … back. And so you research new domain names, you design new logos, you test the waters. And you make the switch – your blog (and your online identity) is something new. Something more you. Jodi Wilson did that on New Year’s Eve 2013. She took a blog she had lovingly nurtured for six years from online journal to a much larger online place…

    Stacey Roberts/ @ProBloggerin Social Google Facebook- 6 readers -
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