Opt-In Email

Opt-in email is a term used when someone is given the option to receive "bulk" email, that is, email that is sent to many people at the same time. Typically, this is some sort of mailing list, newsletter, or advertising. Without obtaining permission before sending email, the email is unsolicited bulk email, better known as spam.
Posts about Opt-In Email
  • Then and Now: How Much Has Digital Marketing Changed?

    … to earn attention with great content, conversations, transparency, opt-in email lists, word-of-mouth brand building and viral marketing. (Tweet this) So What’s Next? In the 10 years since MediaVision launched, the digital landscape has evolved at a frightening speed. Check in soon for our predictions for 2015 and tell us, what’s been your favourite tech development in the last 10 years? Then and Now: How Much Has Digital Marketing Changed? …

    Jacky Lovato/ MediaVisionin Paid Search How To's- 17 readers -
  • Is Email Personalization Still a Conversion Clincher?

    …: most notably, their electronic receipts and the confirmed opt-in email. Experian’s study showed that e-receipts had double the open rate compared to typical bulk emails: People Want Choices Finally, successful email marketing personalization campaigns truly shine when the user is in control, but most companies don’t give them that kind of freedom…

    Sherice Jacob/ The Daily Eggin Social EMail- 9 readers -
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