Pitching Content

  • Perfecting PR With the Right Stuff (at the Right Time & Place)

    … pitching a fitness expert. You probably think the media want to hear from you on New Year’s Day, timed to new resolutions. Wrong! Try pitching on January 17th. Why? Because it’s the day most people give up on their resolutions. You’ll gain more attention by bucking the trend. Increased attention also comes from understanding when people are expecting…

    Relevance- 6 readers -
  • NewsLauncher Unveils Progressive New Sponsored Content Platform

    …; Transparent The NewsLauncher platform creates the most collaborative and transparent process for sponsored editorial content placements to date. It’s easy to get started. Once you sign up for an account (they’re free, by the way), you can monitor the progress of your articles from your home page. The five-step process is simple: create a pitch, pitch…

    Relevancein Paid Search Content- 16 readers -
  • Publishers Reveal How Marketers Can Earn Media Coverage

    … Earned Media, Media Relations, Relationship Building There’s a lot of talk about how the rise of content marketing is impacting, well… marketers. Less addressed? The impact on publishers, our partners of necessity in the branded content boom, and what happens when we pitch them tons of stories without really thinking first. There’s little…

    Kelsey Libert/ Relevancein Social How To's- 27 readers -
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