• ShopKeep’s Richelson: You Have to Specialize, Then Grow

    …, you can do this through email receipts and tracking their purchases in-store, and linking that to MailChimp. If you send an email receipt to a customer through ShopKeep, that address gets added to your MailChimp list. That’s super-powerful stuff, because it used to be really hard to get email addresses out of a point of sale and upload them…

    Street Fight- 12 readers -
  • Executive Survey: What’s Hot or Not in the Connected Local Economy

    …-of-sale systems, many of which leverage tablets, mobile phones, and payments. Mobile advertising and marketing – along with social media marketing – is pushing hard on traditional local marketing tactics and measurement. This intersection of mobile, new POS systems, and new marketing technologies, if integrated and implemented properly, should help…

    Street Fightin SEO Mobile- 9 readers -
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