Product Tie-In

A tie-in is an authorized product based on a media property a company is releasing, such as a movie or video/DVD, video game, television program/television series, board game, web site, role-playing game or literary property. Tie-ins are a form of cross-promotion used primarily to generate additional income from that property and promote its visibility.
Posts about Product Tie-In
  • Brands on YouTube: Cracking the Influencer Creator Market

    … on protecting creative freedom and viewership. This was affirmed most recently when the world’s most watched YouTuber, PewDiePie, publicly denounced doing brand deals at the expense of growing his channel. Hesitant to risk audience-base for an obvious product tie-in that doesn’t make sense, creators’ positions are founded in their appeal to viewers…

    ReelSEOin Social YouTube- 16 readers -
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