Rich Data

  • The complete beginner’s guide to Schema.org markup

    … be universally understood. For webpages, this means search engines are more easily able to tell what a page is about, and the different elements it contains, allowing them to return more useful results to searchers. Schema.org, then, is a markup vocabulary for structured data developed by Google, Microsoft, Yahoo and Yandex, with the goal of creating…

    Search Engine Watch- 13 readers -
  • How to speak ‘Search Engine’

    … found that 36.6% of Google search results incorporated Schema rich snippets, yet only 0.3% of websites actually made use of Schema markup at all. The study also found that pages which used Schema ranked on average 4 places higher in search than pages which didn’t, although Searchmetrics was keen to emphasise that this might not be entirely down…

    Search Engine Watch- 16 readers -
  • Pinterest Adds Movie, Recipe Data to Billions of Pins

    … Pinterest announced Tuesday the addition of movie and recipe rich data to billions of Pins. Pinterest explained the updates in a blog post: We’re launching updates to Recipe and Movie Pins, expanding rich data to billions of Pins and making it easier for millions of people to discover entertaining ideas. Recipes and entertainment are top…

    Justin Lafferty/ AllTwitterin Social- 6 readers -
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