Sales Principles

  • The 4 Principles of Creating Desire in the Sales Process

    … The last time we did a podcast with Brett Evans, we heard his amazing advice on the Do’s and Don’ts of Writing Effective Prospecting Emails. Brett returns with another amazing interview where he walks through 4 principles to keep handy in the sales process for creating desire with your prospect. Sales is not simply a process, it’s also…

    Douglas Karr/ Marketing Technology Blog- 12 readers -
  • Is Your Sales Team Getting the Principles of Selling Wrong?

    … RGR Marketing HIgh Quality B2B Leads Online Selling Is All About Returning to the Basics When it comes to sales, the landscape has changed quite dramatically over the past twenty years or so. Sales professionals used to be an integral part of the majority of B2C business transactions. With the advent of digital marketing, it’s possible…

    Matty Byloos/ RGR Marketingin Twitter- 9 readers -