Site Speed

  • Performance optimization in an HTTP/2 world

    … A revolution is currently going on in the underpinnings of the web. HTTP, the protocol your browser uses to connect to your site, has a new version: HTTP/2. This is not something that should concern the average user, but for web developers, it changes how we do performance optimization entirely. In this short article, I want to explain what…

    Joost De Valk/ Yoast- 11 readers -
  • How speed affects your site’s performance [infographic]

    … Site speed is an important factor for SEO and conversion, but do we really understand its impact? There is increased online competition and a decreased attention span that makes it hard for a site to convert visits into sales, or even to increase traffic. Site speed can significantly affect a user’s decision on whether a visit to a page should…

    Search Engine Watch- 11 readers -
  • How to reduce HTTP requests to speed up your WordPress site

    …, the biggest improvement you can make is reducing the amount HTTP requests you send to the server. Additionally, making the files smaller through minification can also help speed things up. So, go forth and optimize your CSS and JavaScript! Lower those HTTP requests! Your visitors and servers will thank you for it. Read more: ‘Site speed: tools and suggestions’ » …

    Yoastin How To's- 21 readers -
  • How to get Google to crawl your site faster

    … to your site and submit it to the search engines. If all of that fails to improve your crawl speed, start link building! Specifically for news sites, if you want to be indexed faster, you should also look at our News SEO plugin. When you’re in (or want to be in) Google News, it can help make sure you meet all the technical requirements. Read more: ‘Site speed: tools and suggestions’ » …

    Joost De Valk/ Yoastin Google How To's- 15 readers -
  • Google Index set to go ‘mobile-first’ within months

    … As if you haven’t experienced enough turbulence in the last few months, what with the release of Penguin 4.0 and the proliferation of AMP through organic SERPs, Google has announced that it will soon be splitting its index between mobile and desktop. Speaking at Pubcon last week, Google’s Webmaster Trends Analyst Gary Illyes stated that Google…

    Christopher Ratcliff/ Search Engine Watchin Google- 29 readers -
  • Three technologies you absolutely must have for better SEO

    … and other sensitive information, or forging, which is what hackers do with the data they get. Google AMP & Facebook Instant Articles And now, imagine a world where web pages loaded instantly. Google and a bunch of other technology companies and publishers imagined it. They put their heads together and created the AMP (Accelerated Mobile Pages…

    Matt Morgan/ Search Engine Watch- 15 readers -
  • Google AMP update: who benefits the most?

    … Google continues to shake up mobile search in its goal to perfect user experience. Earlier this month, they announced that they will extend the reach of Accelerated Mobile Pages (AMP) to all mobile search engine results. Whereas the original rollout limited AMP results to the “Top Stories” carousel, this update will allow all types of publishers…

    Search Engine Watch- 8 readers -
  • 10 tips to get your website to the top of Google search

    … concentrating on the more recent developments. 1) Optimise for RankBrain RankBrain is Google’s machine-learning AI system, which has been revealed by Google to one of the top three ranking signals in its vast array of contributing factors. Google uses RankBrain to handle ambiguous or unique questions that have never been asked before. Brand new queries make…

    Christopher Ratcliff/ Search Engine Watch- 16 readers -
  • Five absolutely vital elements for mobile SEO success

    … decision you can make regarding your mobile site. Responsive site: Responsive Web Design is a technique that allows you to show the exact same website, with the same website code, but the site conforms (or morphs), depending on the size of the screen. Sites like Starbucks, The Next Web, Mashable, Boston Globe, Drive Me Safely, and Hot Jobs Myanmar use…

    Search Engine Watchin SEO- 18 readers -
  • As Google AMP enters the mobile SERPs, some see lower CTRs

    … that have adopted AMP may not be benefiting from the introduction of their AMP pages into Google’s organic mobile search results. In fact, they could be seeing less traffic. As Barry Schwartz of Search Engine Roundtable detailed, he’s seen a lower CTR from AMP pages. Glenn Gabe of G-Squared Interactive speculates that lower CTRs for AMP results could…

    Search Engine Watchin Google- 13 readers -
  • Preparing for SEO in 2017: yes it’s that time already

    …, which is why a one second delay results in a 7% reduction in conversions. With AMP, Google can amplify the importance of speed. AMP was initially created for news sites. The format strips away all the extras of a website, helping it load faster. According to Google, using AMP can improve loading speeds by 15 to 85%. Mobile has also seen a growing…

    Jim Yu/ Search Engine Watch- 16 readers -
  • Google AMP is coming to organic search results

    … Google reiterated today that AMP is not a ranking signal. “To clarify, this is not a ranking change for sites.” Google AMP is specifically designed to improve the mobile user experience offering stripped down versions of web pages that load instantly, have minimal navigation, are uncluttered with ads (for now) and require very little network…

    Christopher Ratcliff/ Search Engine Watch- 14 readers -
Get the top posts daily into your mailbox!
More from around the web