Us Internet

  • Social Media Marketing 2015: Where Is Your Audience?

    … during 2014, Facebook’s proportion of Internet users remained flat with August 2013. Facebook users continue interact on the platform. 70% of Facebook users engage daily with the social network, up 9 percentage points from 2013. 45% of Facebook users engage with the social network several times a day. Facebook acts as a social media homebase…

    Heidi Cohen/ Heidi Cohenin Social Facebook Twitter- 32 readers -
  • How To Use Social Media To Attract Millennial Buyers

    … target market. Don’t assume that you can treat them as one homogeneous segment. BUT millennials grew up on social media. 81% of millennials are on Facebook and their median friend count is 250. 55% of millennials have posted a “selfie” on a social media site. To better understand this marketing audience, ShareThis analyzed 58 million…

    Heidi Cohen/ Heidi Cohenin Social How To's- 20 readers -
  • 55 US Mobile Facts Every Marketer Needs For 2015

    …. Further, there’s a significant amount of tablet sharing. Tablets make good babysitters. Kids are the peak users of tablets while teens own and use smartphones. 84% of 13-17 year olds own a mobile phone. 83% of 6-9 year olds use a tablet. Mobile search 129.9 million US consumers will use a mobile phone to search the Internet at least once per…

    Heidi Cohen/ Heidi Cohenin Display Mobile- 29 readers -
  • Use Twitter To Supercharge Your Holiday Sales

    … shopping days like Black Friday peaks and it’s highly correlated with sales based on data from Crimson Hexagon and The NPD Group!!! Actionable Twitter Holiday Tips: Engage in brand related conversation around peak shopping days. This keeps your company top of mind when people actually purchase. Get employees involved on Twitter to expand the holiday…

    Heidi Cohen/ Heidi Cohenin Social Twitter- 24 readers -
  • Russia Moves To Censor Google, Facebook, Twitter

    … amounts to censorship restrictions comparable to those now governing mass media in Russia. There’s virtually no independent journalism left in the country. The US internet companies have until the end of this year to register with Russia’s media “watchdog.” If they fail to do so they will face unspecified sanctions for non-compliance. The article…

    Greg Sterling/ Marketing Landin Social Google Facebook Twitter- 24 readers -
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