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January 31, 2017 What’s one HUGE factor influencing your conversion rate? And not only your conversion rate, but the conversion rate of your returning users? Or even the number of users you have returning? User experience. As digital marketers, we want to speak to our users about their specific pain points on a level that is appealing and understandable.
…. “The employees really want to know how the things they are working on are making a difference.” That may not be an easy task considering there are 1.44 billion people on Facebook and thousands of employees handling so many different projects, but publishing that user feedback in a creative way seems to be working just fine thus far. Facebook isn’t alone…
… On the Thrive Themes webiste, I recently published some sales pages and landing pages that… well, let’s just say they aren’t ideal. They may not be catastrophically bad, but if I look at the best sales pages I’ve ever created and compare that to these new pages, a huge difference in quality is apparent. So, why did I publish these pages? And why…